Communicating through court cases and regulatory matters to protect reputation
Reputations are delicate, where even positive legal outcomes can cause significant reputation damage. It is vital to have a litigation communications strategy run alongside any legal strategy.
Few things can be as destructive to reputation as allegations of unlawful conduct made in court; such as misleading conduct, sexual harassment, breaches of the Corporations Act, or other wrongdoing. Misinformed or biased media reports of a court case or regulatory investigation can cause more damage than the actual outcome.
How stakeholders such as shareholders, employees, governments and consumers understand a case, bears directly on reputation and a company’s social license to operate. It is vital for companies involved in legal proceedings to communicate in a targeted manner to stakeholders, during and after litigation.
Effective litigation communications mitigates risk and provides vital protection to your reputation, before and during a court trial.
CoFactor helps clients communicate through the challenging process of being in the public eye and managing public perceptions. Guiding clients through all stages of a legal proceeding, regulatory matters and parliamentary inquiries, we provide strategies that protect reputation, and support the legal position.
We assist clients to engage key stakeholders, deter negative media and rebuild reputation after an adverse judgment. We work with your legal team and relevant commercial teams, executives or board. Our litigation communications specialists include lawyers who understand the media landscape and experienced communication experts.
Our team of litigation communication experts have decades of experience and can provide a range of support services. They include reputation management, crisis communications and crisis management, and public relations.
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Send us an enquiryWhat we do
We act for clients (claimant or defendant) in civil, criminal and regulatory investigations.
We provide litigation communication support for a wide range of cases. They include: commercial and IP disputes, class actions, employment actions, fraud, divorce, personal injury cases, and criminal prosecutions.
Litigation Communications / Litigation PR readiness
We get you ready prior to your dispute becoming public or when it is in its early stages before the court. This may include: dispute profiling, media risk assessment, communication planning (including to employees and shareholders); and guidance on whether and when you should comment publicly.
Litigation Communications Strategy
We help clients navigate legal disputes, which may damage their reputation and the reputations of chairpersons, directors and executives. We devise strategies, assist in communicating through trial, manage key stakeholders, and deter negative media.
Media engagement and management
A key element of any litigation communications plan is media management. By leveraging our strong media expertise and existing relationships, we engage with journalists and media organisations as a case progresses to hearing. This extends to social media, where we help frame the case, and reduce speculation to protect reputation.
Reputation recovery programs
We help recover the reputations of people and organisations. CoFactor will help you navigate the business, media and online landscape. We will formulate a strategic plan to stabilise key relationships and shape stakeholder opinions.
Our experience
Our experienced team consists of litigation communications specialists, including lawyers with a strong understanding of the media landscape and experienced communication experts.
We have helped guide a range of clients and companies in civil, regulatory and criminal actions. This has included daily media engagement through trial and longer-term targeted and persuasive communications activity to key stakeholder groups.
Our experienced team has been involved in:
- Litigation communication, media risk assessment and planning for a leading entertainment organisation in the storm of a threatened class action
Litigation communication, media risk assessment and planning for a leading entertainment organisation in the storm of a threatened class action
- Advice and litigation communication for a large Australian company in connection with a regulatory investigation by the Australian Securities and Investments Commission
Advice and litigation communication for a large Australian company in connection with a regulatory investigation by the Australian Securities and Investments Commission
- Litigation communication strategy for a FTSE 100 owned company in a high profile Federal Court IP dispute
Litigation communication strategy for a FTSE 100 owned company in a high profile Federal Court IP dispute
- Advice and stakeholder communication strategy for directors concerning an Australian Federal Police investigation
Advice and stakeholder communication strategy for directors concerning an Australian Federal Police investigation
- Advice to the board of a major Australian company on its litigation communication strategy in respect of legal actions against the company
Advice to the board of a major Australian company on its litigation communication strategy in respect of legal actions against the company
- Advice to the board of a major publicly listed company in relation to a dispute by former shareholders and alleged tax contraventions
Advice to the board of a major publicly listed company in relation to a dispute by former shareholders and alleged tax contraventions
- Litigation communication strategy and advice to a large technology company in relation to the enforceability of employment restraints in the Federal Court
Litigation communication strategy and advice to a large technology company in relation to the enforceability of employment restraints in the Federal Court
Advice and implementation of a reputation recovery program for the CEO of a company found to have underpaid workers. The immediate and mid-term actions resulted in an uplift of personal brand and reputation
Media and litigation communication, including significant social media management, for a multinational company following a threatened class action
Advice to a private enterprise firm on reputation repair strategy following an allegation of impropriety affecting client confidence
Discover how we deliver results and better value
Results driven
Outcomes focused and tenacious, we do the critical thinking and rigorous work that delivers results
Enduring relationships
We generously invest time and expertise to understand our clients and build beneficial long-term relationships
Built for value
We run a lean operation, with an approach and ways of working that ensures significant value for money for our clients
We 'get it'
Known for our considered, no nonsense approach and ease to work, we understand our clients’ commercial realities